Spotify
The Stories of Home
Listen to the stories of your home. Novels written about, by authors from, and set in the cities that we walk through every day. The story unfolds in the world around you.
Playlists
From the links on the OOH, based on the city you are scanning from, you get taken to a playlist comprised of the the books from that city.
Social Media
Location Specific Influencer Playlists
Influencers whose content is specific to their city have followings from their city. So we want these influencers to create audiobook playlists fit for them, their content, and their followers
Chicago: Shermann "Dilla" Thomas (@6figga_dilla) - 87.2K on TikTok
New York: Liz Eswein (@newyorkcity) - 1.6M on Instagram
AD: Sanaa Raj Strategy: Fabian Uribe